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Music of David Bowie Concert Fundraising on Ammado in Support of Children's Charities

Posted by Lena Jansen on Mar 31, 2016 3:23:54 PM

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On April 1st, Blondie and the Pixies take to the stage of Radio City Music Hall in New York City alongside Mumford and Sons and other leading performers in tribute to the legendary David Bowie, who passed away in January.

Fans from across the globe can access the live stream of this sold-out concert by making a minimum donation online through global donation platform Ammado.


The sold-out celebration event features up to 18 influential artists with a set-list devoted to classic Bowie songs. Tony Visconti, Bowie’s long-time producer/collaborator, has signed on to lead the house band.

The Music of David Bowie is the 12th event in Michael Dorf’s “music of” series, which raises funds for music education programs serving underprivileged kids. The concert will be streamed live with the help of the Melodic Caring Project, a non-profit organization that streams live concert events to children in their hospital rooms. Skype will support as global promotion partner.

“Due to unprecedented interest in the David Bowie memorial concert in Radio City, we have teamed up with Skype and ammado to stream the concert around the world, in return for a small donation to our charity partners,” the show’s organizers announced, along with a list of its music-education beneficiaries. “We suggest a minimum donation equivalent to $20 or £15.” Read more about the David Bowie tribute shows in this article from The New York Times.

Fans all over the world can now share in this unparalleled global event combining music and charity in the memory of David Bowie.

In a world first, fans from across the globe can access the live stream of this sold-out concert by making a minimum donation online. Donations will be will be accepted in 86 currencies, 12 languages, and all major payment methods and divided across nine benefitting charities, all of which work with children through music.

The ammado team is honoured to support this unique event. In the first hours after announcing the live-stream of the David Bowie tribute show, ammado has processed donations in 17 different currencies from fans in more than 20 countries across the globe.


The stream will begin at 8PM EST, 1AM GMT Friday April 1st 2016. To access the live stream of the sold-out concert, make your donation at www.musicofdavidbowie.com.


Topics: fundraising, fundraising event, fundraising campaign, online fundraising, online donations, charity event

Launch your Marathon Fundraiser in 90 seconds

Posted by Lena Jansen on Sep 1, 2015 7:17:49 PM

How_To_Launch_Your_Marathon_Fundraiser_in_90_seconds_-_Canva-1

The best reasons to launch your own marathon fundraiser are the impact it will have on your favourite cause, the extra motivation it might give you and all the fun you’ll have while making a difference. With ammado, you can start fundraising in like 90 seconds if you follow the simple steps explained below. I challenge you to set a timer and try it today. Are you ready?


10 seconds Go to micoach.adidas.com. Click on the “Start Your Fundraiser” button.

20 seconds Find the nonprofit you want to support and select it to be the beneficiary of your marathon fundraiser.

40 seconds Fill in some details: your name, email, country. Choose a name for your fundraiser and select the display currency. If you want to set a target amount, you can do it here.

10 seconds You can add an automated thank you-message to your donors. That’s it, you have created your own marathon fundraiser - in just 80 seconds! So in the remaining

10 seconds, please accept the invitation to moderate your fundraising page by following the link in the email we'll send you. This is optional if you want to make edits to your fundraiser and review the status.

Getting the most from your Marathon Fundraising Page

All done! Did you manage to set it all up in 90 seconds? Great!

If it took you a little bit longer, maybe you tried to start a fundraiser for a nonprofit but you couldn’t find the one you were looking for? Then it is likely that the nonprofit you are interested in has not registered yet on ammado for donations. ammado has over 1.5 million nonprofits available for fundraising efforts and more are joining each day. To invite a nonprofit to ammado, simply send it an email with the text and links here.

Editing and updating your marathon fundraiser

You can edit and update your fundraising page on ammado. It contains lots of ways to share the stories of your adventure and get people excited about donating. 

1_Fundraiser_in_90_seconds_-_log_inContent is easy to add and edit using the “Add”, “Edit” and “Change Picture” links beside pictures, videos, articles and texts.

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Keeping track of donations

When someone makes a donation to your fundraiser, they will be sent an automatic email confirming the details of their donation. These details will all be summarized in your online fundraising statement. Your fundraising statement is located under the Fundraising tab. You can also access it by clicking “Statement” under the Fundraising heading in the Profile page.

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Accessing comments

Comments made by your donors will be visible in “Latest Updates” on your main fundraising profile page for the most recent donations made. They are found in your downloadable donation statement with the rest of the details of your donations.

Email notifications of donations

You can choose to receive an email notification of all donations made to your fundraiser. These and other notification options can be managed under your Settings. To access settings, roll over your name in the top right corner of the site as shown below and choose “Settings” and then “Notifications”.

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Creating your own marathon fundraiser is only the first chapter of your marathon fundraising success story. Letting the world know why you do what you do is key, so next week we’ll be back with some tips on how to tell your story and promote your marathon fundraiser with useful and free ammado tools. If you have any questions or comments in the meantime, let us know. Need help with ammado’s fundraisers? Please email support@ammado.com.


Topics: fundraising, P2P fundraising, fundraising campaign, peer-to-peer fundraising, online fundraising, online donations, fundraising events

Top Reasons to Launch your own Marathon Fundraiser

Posted by Lena Jansen on Aug 21, 2015 3:29:00 PM

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With the New York City, Chicago and Berlin Marathon just weeks away, athletes all over the world are preparing for 26.2 miles. Are you one of them? Have you thought about dedicating your race to a cause close to your heart? Here are our top reasons why you should launch your own marathon fundraiser today.


Reason #1: Impact

This year alone, Boston marathon runners have raised USD 28.3 million for 200 nonprofits. London marathon participants have broken the world record for one-day fundraising every year since 2007, supporting charities with over 50 million GBP in this year’s race alone for hundreds of causes. All those millions have been collected by peer-to-peer fundraising, which means people like you have asked people like your friends and family to donate to charities.

Sure, people give because they believe in the cause or are affected by it. They contribute because they are compassionate for those in need or like to give back to their community. But did you know that more often than any of the above, people say they donate because a friend asks them? Launching your own marathon fundraiser is an easy and engaging way to encourage your friends and family to give and make a difference. Individual online donations are EUR 107 on average, while fundraisers often collect more than EUR 1000 within a few months or even weeks.

By launching a marathon fundraiser, you can multiply your impact by asking for support from those around you.

Reason #2: Fun

Starting your own fundraiser is a fantastic way to use your talents and imagination. From dressing up like Queen Elizabeth to wearing nothing but a mankini, charity runners have raised money and awareness with their costumes. The most famous fundraiser running a marathon in costume is without a doubt Lloyd Scott. The former footballer had suffered from leukaemia in his late 20s completed the marathons in London, New York and Edinburgh wearing a 130lb deep-sea diving outfit in 2002 and 2003. In 2006, he ran London marathon wearing a full suit of armour and the 2008 event dressed as a 9ft robot.

Marathon_costume_The_10_best_marathon_moments_in_pictures___Sport___The_Guardian

Photo: Nils Jorgensen via The Guardian

Be creative – for some inspiration, have a look at these ideas and subscribe to our blog for marathon fundraiser tips in the next few weeks. Just enter your email in the field at the right hand side to subscribe.

Reason #3: Motivation

Launching a fundraiser for a challenge like running a marathon gives you a motivational boost – not just on the day of the event, but also during race preparation: “It gives you a great fillip as to why you’re going to do it. It’s not just about you running 26.2 miles. There’s all this money resting on you finishing,“ says Hugh Brasher, race director of the London marathon. Not to mention that changing your mind about participating is not an option anymore once you have enlisted supporters for your challenge and your cause.

Whether you are running 26.2 miles in Berlin, Chicago or New York City or participating in another athletic challenge: Knowing that your friends, family and co-workers all support you and your favourite cause might just give you that extra motivation when you need it.

Ready to launch your own marathon fundraiser? Do it today. We are happy to help.

Photo: Robert van der Wolk

Topics: fundraising, P2P fundraising, fundraising event, peer-to-peer fundraising

adidas miCoach launches new tool to link sport to fundraising

Posted by Karsten Schulz on Jun 1, 2015 11:55:00 PM

adidas and ammado Partner to Help Athletes Earn While They Burn

adidas, the multi-national corporation that designs and manufactures sports shoes, clothing and accessories, and ammado.com, the first truly global donation and fundraising platform, today announced a partnership to link all sports training efforts in the adidas miCoach app to fundraising campaigns in the ammado charity platform.

The partnership will allow miCoach users to use their hard work for the greater good, leveraging their fitness goals to help raise money on behalf of the 1.6M local and global non-profits that ammado serves. Links to set up a personal fundraiser are embedded in the latest version update of the adidas miCoach train and run app on both iOS and Android. Download the app now at http://www.micoach.com/apps.

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"At adidas we believe that through sport we have the power to change lives. Adding the new ammado feature to the miCoach service offers our athletes a powerful way to combine their sports activities with fundraising while leveraging the adidas network for social benefit. We anticipate that the collective efforts of the adidas community will generate millions of dollars annually via the ammado platform for deserving causes." said Stacey Burr, General Manager, adidas Digital Sports.

Ammado will provide the adidas miCoach community with an integrated, branded, and easy-to-use experience, which will allow adidas miCoach to reach out to its global user base, simultaneously unite and drive different fundraising initiatives, build a community of fundraisers to fuel the campaigns, and incentivize athletes. The ammado platform connects 1.6M non-profits to people in more than 140 countries, and enables donations in 11 languages and 80 currencies using globally relevant payment tools.

Non-profits can benefit from this campaign once they register for free on ammado. Non-profits can invite their own supporters to use the adidas miCoach service for fundraising, and create momentum in their own community and increase the social impact. Nonprofits can even share a dedicated link (example) whereby fundraisers will automatically be created with them as beneficiaries. The link contains the digits that make up their ammado ID, you can see here how to set this up.

 

How it works:

  • The new "Start Fundraising" feature is accessible from different areas of the miCoach service
  • Users can set up their own personal fundraising campaigns in minutes and can manage their fundraiser on ammado.com
  • miCoach.ammadoevents.com will show the overall progress of the campaign and feature the top fundraisers

 

on Desktop: 

   

 

on Mobile app:

Please also see this user guide on how to manage a fundraisier.  

 


"Fundraising and sports are intrinsically linked. Athletes have leveraged their physical prowess for decades to compete in triathlons, run marathons, and bike centennials in the name of social causes," said Peter Conlon, CEO of ammado. "Partnering with adidas is extremely exciting way to give the adidas miCoach community the tools to leverage their exercise to make a positive difference in local communities worldwide. It is now incredibly easy for all kinds of athletes to support non-profits, increasing the overall amount of charitable giving worldwide."

adidas expects that the opportunity to make a real difference and the positive reactions from friends will encourage users to go the extra mile. "Motivation is a key element for miCoach users to unleash their best," stated Stacey Burr, "Our new fundraising addition goes beyond a user's commitment to themselves, and gets to the heart of what really inspires them, strengthening their determination to succeed and become better global citizens."

 

Topics: fundraising, customer engagement, P2P fundraising, micoach

Angry Birds calls for gamers to support Nepal

Posted by Karsten Schulz on May 18, 2015 5:35:00 PM

Rovio, developers of the famous Angry Birds game, have launched a "Help Nepal Tournament" to raise funds for the Red Cross response in Nepal. 

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Gamers playing "Angry Birds Friends" will see various calls to donate within the game during this week.

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The users will then be able to contribute to the Help Nepal appeal through the ammado Giving Widget embeded on angybirds.com.

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The Giving Widget provided by ammado automatically displays in the local language and currency. It enables gamers to give through the Nepal appeal of their local participating Red Cross society to ensure the tax benefit for the donor.

Rovio is also contribution 100k EUR from purchases within the Game.

angrybirdsfriends

 

Like the Airbnb appeal earlier, this is a great example of a company using its global network to raise awareness and funds publically to help the victims of Nepal's devastating earthquake.

 

 

 

 

Topics: fundraising, fundraising campaign, online fundraising

How to Combine Offline and Online Donations and Fundraising

Posted by Karsten Schulz on Feb 13, 2015 1:09:00 PM

While online donations and fundraising campaigns are a cost-effective and powerful fundraising channel, there sometimes is a need to add offline donations to a campaign. Fundraising sometimes takes place in cash through special events - and some people are just more comfortable making donations in person.

That's why ammado has developed a separate system of processing donations, specifically designed to accommodate donations made outside of ammado. In a nutshell, if you send ammado a list of your donations, we can process them for you.   

This way, these cash donations can be reflected in the online status and reports of a campaign and distributed to the nonprofits in a transparent and traceable way. The donors will even receive a email confirmation and can request a receipt from the nonprofit beneficiary, which ammado can provide.

The range of scenarios ammado's "batch donation" process caters for is very wide, for example:

  • Employees with no access to online connections or online payment tools collecting cash
  • Local fundraising events collecting cash: bake sale, bazaar or company anniversary
  • An ongoing collection for charity, i.e. a monthly deduction from the salaries of employees
  • Donations made through a shopping system; for example customers agreeing to add 1USD for charity to their shopping bill
  • Donating loyalty points
offline_donations

 

ammado will basically need a spreadsheet with the following information (*marking mandatory fields):

Donor First Name Donor Last Name Donor Country Donor Email Address* Currency* Amount* Beneficiary* ID Comment Anonymous*
John Bond IE jbond@example.com EUR 100 655 Great Cause No
Peter Baker US p.baker@demo.com USD 500 224 Deserving Cause Yes

ammado will then upload the data onto its system and (where relevant) invoice the total amount, i.e. from the company. The individual donors will receive an email and once the invoice is paid the money will be distributed to the different nonprofits in line with ammado's pay-out cycle. 

Also donations made directly to the nonprofits for example by cheque or in-kind donations can be added to a campaign on ammado. In this case ammado would not invoice the amount and accordingly, not be able to send a confirmation email or tax receipt, but the amount can be reflected in the status of a fundraiser.

donation-box-1

 

This is a powerful way to integrate your offline fundraising with online campaigns on ammado to visualize the grand total globally and facilitate a receipting process for those donations. If matching is applied to the campaign the impact is even greater.

Read about the file format required in this process or contact us to discuss your ideas to use this unique capability on ammado.

 

 

 

Topics: fundraising, fundraising event, online donations

Leveraging the Power of Online Networks in Fundraising

Posted by Cli Conlon on Jan 13, 2015 10:53:00 AM

Recent major humanitarian crises like the Ebola Crisis and Typhoon Haiyan in the Philippines, have seen charities partner with internet giants such as Facebook and Google to reach millions of potential donors with relief campaigns. As technology slashes the time and effort needed to realize such collaborations, the opportunities for organizations, and indeed individuals, to harness their influence for the greater good are exploding.

Here we compile 3 exciting campaigns where organizations, from an independent studio to a global tech giant, are leveraging their unique value and online networks to drive traffic and donations for worthy causes.

The Gaming App that Mobilised its Userbase in Ebola Relief

Plague Inc is a strategy video game created by independent game studio Ndemic Creations. Players create diseases with the goal of destroying the world with a deadly plague. In September and October of 2014, Plague Inc experienced a major growth surge, fueled by the international media spotlight on the Ebola crisis. Reaching a community of over 35 million players around the world, James Vaughan, Ndemic's founder, regonized the the power of this community to make a real difference.

"I do think that Plague Inc. is in a uniquely powerful position to significantly raise awareness of Ebola to well over 35 million people all over the world," Vaughan explained to Wired. Following a significant personal donation, Vaughan launched a campaign calling on Plague's community of players to make their own donations. 

Ebola fundraising

Ebola Fundraising

 

During the game players were presented with a pop up, giving them the opportunity to make a donation. Each player would only see this message once, but with 35 million users globally and about 4 million players each week that equated to a huge amount of potential donors. The campaign benefited major charities responding to the Ebola crisis including the International Federation of the Red Cross and Red Crescent Societies, Médecins Sans Frontières and the Disasters Emergency Committee. Plague Inc used ammado's portable donation tool to facilitate donations and split donations by country, so that donors were giving to the chosen charity in their country.

 

As well as raising a huge amount of awareness, Plague Inc estimated that its global community raised $50,000 in 7 days for charities fighting Ebola. 

 

Online Video Gamers Uniting in a $100K Beat Cancer Charity Marathon

Armed with a collective aim of raising $100K for the American Cancer Society, a group of online video gamers embarked on a week long challenge. Kasper and Friends Quest for the Cause is an annual online video gaming charity marathon that brings together online video gaming talent to raise money for a cancer-related charity organization. 2014 marked the third year of the event, a collaboration between Twitch broadcasters and YouTubers, which has consistently raised its fundraising bar each year.

Video Gamers Fundraising

December's charity marathon lasted more than 168 hours and featured over 60 broadcasters and content producers providing non-stop entertainment and doing some silly things in an attempt to reach their fundraising target. The marathon was comprised of 3-hour live-streamed, gaming sessions where gamers undertook various challenges and offered intriguing incentives to donate; for example, taking Guitar Hero requests for a $5 donation. Some gamers even matched donations made during their shift.

 

Quest for the Cause attracted donations from all over the globe, which were facilitated and tracked using ammado's API. The campaign was hugely successful in the funds it raised and the social attention it generated. You can read some more and draw inspiration from their interesting use of digital and incentives for donations here.

SAP Engaging its Global Online Network in Fundraising

SAP was celebrating reaching milestone growth of its education platform openSAP, at around the same time the company had made a substantial donation to Doctors Without Borders Ebola Appeal. With a growing online community and course enrollments now standing at 500,000, the openSAP team was inspired by the idea of using SAP's corporate donation to kick-start an even greater response across its online network. 

SAP corporate fundraising

Following an internal company charity fundraiser to celebrate the growth of the platform, the openSAP team launched a campaign on its public website inviting users to make a make a donation to help Computer Aid International to bring ICT access to poor and disadvantaged communities and help Doctors Without Borders to provide medical aid in emergency situations like the Ebola Crisis. 

Funds can be donated online on the openSAP website or on the openSAP Facebook page through ammado's portable giving tools until the end of January.

 

Topics: corporate fundraising, fundraising, fundraising campaign, online fundraising

Online Video Gamers Aim to Raise $100K in 7-day Fundraising Marathon

Posted by Cli Conlon on Dec 18, 2014 12:07:31 AM

Kasper and Friends Online Fundraising.png
Kasper and Friends Quest for the Cause is an annual online video gaming charity marathon that brings together online video gaming talent to raise money for a cancer-related charity organization. A collaboration between Twitch broadcasters and YouTubers, the event is now in its 3rd year. This time organizers have set an ambitious target of raising 100,000 USD for the American Cancer Society and will facilitate donations from all over the world through global donation platform ammado.
 
The marathon will last forVideo Game Fundraising more than 168 hours and will feature over 60 broadcasters and content producers providing non-stop entertainment and doing some silly things in an attempt to reach their fundraising target. Each gamer has a 3-hour live-streamed, gaming session with various challenges and incentives to donate. For example, one will take Guitar Hero requests for a $5 donation; another will shave his beard if donations on his shift reach $500. Some gamers have even offered to match donations made during their shift.

 

Since the marathon launched, on December 12th, more than 770 people from 21 countries have donated, with online donations via ammado totaling almost 29,000 USD at the time of publishing. Along with making online donations, supporters can also raise funds by buying the official event track produced by Popskyy, purchasing an Official T-shirt created by Twitch and Teespring or by buying a limited edition handmade plushy of the mascot, Peeko. For those that are unable to purchase or donate to the event, the organisers are also donating all advertisement revenue made during the event (shown at the end of every 3 hour shift) to the American Cancer Society.

You can watch live and/or make a donation at: http://KasperAndFriends.com and follow the action on twitter with #Q4TC. Online donations are facilitated through ammado's API, to see what's possible through the API please visit: https://api.ammado.com

Topics: fundraising, fundraising event, online fundraising

Giving Tuesday: 3 ways to Boost Your Donations

Posted by Cli Conlon on Nov 3, 2014 8:05:42 PM

Giving Tuesday

December 2nd 2014, will mark the third and most international #GivingTuesday to date, with nonprofits, companies and individuals uniting in an annual celebration of giving and working together for good. #GivingTuesday inspires personal philanthropy and encourages bigger, better and smarter charitable giving during the holiday season, showing that the world truly gives as good as it gets.

With just weeks to go until the big day, we look at 3 effective ways for nonprofits to boost their fundraising!

1. Amplify Your Message: Think Social, Think Mobile

The Giving Tuesday movement comprises a huge amount of digital marketing and social media will be an important channel for you to amplify your message. Creating and sharing content can be very time consuming, so here we've pulled together some useful free tools that will help you create and market your campaign content effectively. We also have our own Facebook App which enables you to collect donations directly on your Facebook page! 

Increasing numbers of donors will be interacting with your campaigns on mobile devises. An estimated 20%-50% of your donors could be surfing on mobile, so it's important to ensure you're catering for mobile donations! With responsive design and tools like QR codes you can make your campaigns accessible to mobile users. We go through these and other tips for mobile fundraising here.

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Leverage ammado for mobile donations: 

We have already optimised the donation facility for your nonprofit profile and fundraising campaigns for mobile. If you're aiming a promotion at mobile donors (e.g. on Facebook, in an App, or on Twitter) you can link directly to your donation facility by putting /donate at the end of the link.

For example:

Médecins Sans Frontières Ireland's profile page: https://www.ammado.com/nonprofit/140261

Médecins Sans Frontières Ireland's donate page, a much better mobile donation experience: https://www.ammado.com/nonprofit/140261/donate

2. Raise Funds with your Corporate Supporters

The Giving Tuesday run up is a great time for your corporate supports to drive additional interest in the fundraising campaigns they may already be doing, or an even more ideal time to launch one! As the Season of Giving gets into full swing, your corporate supports will be easier able to engage their employees and customers in fundraising campaigns. See here for some ideas and tools for end-of-year corporate fundraising. 

Giving Tuesday Gift Cards

 

Another great source of donations is corporate gifts! Encourage your corporatesupporters to put their gift budgets to better use, donating them instead through the incentives and rewards they give to customers and employees. There are even special Giving Tuesday Donation Gift Cards which can be used globally to support over 1.6 million nonprofits in 140 countries! Check those out here

 

 

3. Enlist the Help of your Influential and Celebrity Supporters

Giving Tuesday attracts lots of celebrity support and this will particularly be ramping up from November 18th - 2 weeks to go. Ambassadors and Influential can contribute added attention and engagement to your campaigns. They get good PR from being associated with your brand and may well be happy to try out innovative fundraising stunts and drives for Giving Tuesday.

Make it easy for them with ammado tools:

Supporters with large followings can effectively use our tools to encourage donations to your cause. You can set things up for them. It's really easy and quick for them our donation facility to their websites and Facebook pages. Everything is tracked so they get to see the impact that they have made on your campaigns.

See this example where Stan Wawrinka, one of the world's top tennis players and Ambassador of the Swiss Red Cross, facilitated donations to the Red Cross Philippine Typhoon appeal on both his website and Facebook page.

This year's Giving Tuesday promises to be even bigger and more far reaching than ever before! Let us know your ideas and plans for the run up to December 2nd! 

Topics: fundraising

Useful free tools for digital fundraising

Posted by Cli Conlon on Sep 22, 2014 4:00:00 PM

I recently went to an insightful General Assembly and Eventbrite session on Digital Marketing for Events Professionals. Some of the free tools explored could be very effectively used for online fundraising. Here's an introduction to those we thought could be most useful for nonprofits.

1. Inform your content marketing with what's most talked about and shared on the web: Buzzsumo

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Buzzsumo helps you discover the most shared content and key influencers on a particular topic. A quick search will indicate which content is working well and give you ideas of content relevant to your cause that you could be creating. You can also find out which of your contemporaries' or competitors' content is proving most popular.

Let's take an example of a cancer charity. To find out what are the most popular articles on "cancer research" for instance, I simply visit Buzzsumo and enter this into the search box. The results, as per the screenshot, will show me the most shared content and also the platforms it has been shared on. You can also filter the information to access what's most important to you.

Most popular content on "cancer research" 

 

You can also use the "Influencers" to get (and export) a list of those that are most influential, in terms of social media, on "cancer research". 

Influencers on "cancer research" 

Typing a website link into the search will show the content most popular from that site. For example searching cancer.org we can see that content on smoking followed by an article on breast cancer have been the most popular this year.

cancer.org popular articles

You may find Buzzsumo a useful source of inspiration for potentially popular or even viral content that you can create. Taking a look at skilled content marketing companies like Buzzfeed may also give you formulas for articles that you can write: e.g. 10 Celebrities that have Beaten Breast Cancer.

 

2. Create attention-grabbing images with Canva

Evocative images are a key element of any fundraising campaign and are incredibly important in social media. A recent statistic suggests that adding an image to your tweet will increase retweets by 94%. Images are also very important for mobile fundraising, which accounts for increasing numbers of donations.

Some tips from Alison Battisby were that people and unique images tend to preform best. Also if you're posting a great image of your own with a message, you should drop your logo into it giving your brand visibility whenever it's shared.

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Canva is a great online tool for creating professional looking designs. It's super easy to use and allows you to create optimal images for various social media platforms as well as your own custom sizes. 

You can quickly create a Facebook cover image, adding in a call to action or donate link right into the image. Or design an eye-catching image to help promote a tweet. Canva's also really useful for branding your ammado profile and fundraising campaigns. For example, try it for our new cover images (960 x 250 pixels), which give prominence to your campaign messages. 

 

3. Identify the best times for Twitter marketing with Followerwonk

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A really useful feature of Followerwonk is that you can see the times of day that your Twitter followers are most active and the times that you are most active. Ideally you should try to sync with your audience for maximum impact and schedule tweets when they are most likely to be browsing.

 

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Followerwonk will also help you get a better picture of your Twitter followers breaking them down by location, gender and other segments.

 

Are you using any other free tools that have useful applications for online fundraising? Please share these in the comments or tweet us @ammado.

Enjoy trying these out!

 

Topics: fundraising, nonprofit, fundraising campaign, online fundraising